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Old 11-29-2007   #20 (permalink)
kent wallace
Nisai
 
Join Date: Sep 2005
Posts: 148
I agree with Russell here. I've been to sales meetings with large landscape supply companies and heard instruction from the manufacturer (both left unnamed)where they talked about the "kits" and how the object was to make the sale to the landscaper as quickly as possible and get them taken care of within 10 minutes so they can move on the the next customer. I've also heard them say one of the reasons that external pumps and proper plumbing isn't promoted is because it takes too much time and most landscapers couldn't handle it anyway.
This is unfortunately the prevailing mindset when it comes to pond equipment sales and marketing. It's a huge machine.

The educational process gets in the way of sales.

Proper pond building techniques get in the way of sales.

Qualifying a customer into a higher dollar amount for something that will actually work gets in the way of sales.

Selling better quality equipment at more marginal profits gets in the way of
sales.

I actually loose a lot of business because after talking with a new prospective client they realize they can't afford what they think they want.

I would probably be looked at as a poor business model and there is a lot of money to be made in just slamming a rock lined hole in the ground and making it flow water. One of the problems is that anything with flowing water looks nice to some degree and "great" when collecting the check with the disaster being created not showing up for a few months after the check is cashed.
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